Interviewing Jeremy Corbyn
Interviewing Jeremy Corbyn Jeremy Corbyn MP won the Labour Party [...]
What is brand journalism?
What is brand journalism? Brand journalism and branded content are [...]
Tips on refreshing your website
Tips on refreshing your website Refreshing your website can take [...]
Copywriting: How to damage your brand
What word comes into your head when you read terrible copywriting like this?
Two ways to write a style guide
Should organisations write their own style guides or use a national newspaper's? Discover why two ways of approach a style guide is better than none.
10 tips for keeping corporate communications projects on track
Ensure a big corporate communications writing project doesn't run off the rails by following these 10 tips for managing the process.
Freelance daily tea dilemma sorted
Tips on the many ways tea can get a freelancer through the day.
How to write like a journalist
Write like a journalist by using the 'inverted triangle' to structure your story. It's a fast, effective way to give your writing instant impact.
Artful subs and 10 tips to avoid wasting words
Radio 4's Word of Mouth programme interviews subs from The Sun about the art of the sub-editor. Not wasting words is a key skill - are you guilty of these top 10 waffle samples?
Clear communication leads to reputation boost
Lack of corporate communication can have an unexpected impact on a company's reputation/PR - as well as affecting blood donors!
